Digital Marketing Coordinator

A leading global provider of print and media solutions, Quad/Graphics is powered by a passion for innovation and the most advanced platform in the industry. Our collaborative team of "can-do" people continually challenge the status quo, creating groundbreaking solutions that push the boundaries of communications. Quad/Graphics is seeking a Digital Marketing Coordinator to join our growing Marketing Team in Sussex, WI. Digital Marketing Coordinator will assist in the execution of various digital media projects that align with overall business objectives and strategies. These projects will consist of a mix of digital advertising execution, coordination of marketing collateral and media deployment in support of and in alignment with the marketing calendar, and delivery support of comprehensive and cohesive traditional and digital marketing programs. KEY RESPONSIBILITIES Effectively manages media and marketing deployment in support of marketing calendar, including cost and performance data oversight, and coordinates with the Content, PR, Sales and Agency teams to ensure the marketing calendar is current, communicated across the organization, and that all significant company events or initiatives are supported optimally. Assists with SEO health and execution as well as providing cross-team support for developing content related to webinars, podcasts, video marketing. Manages website content and layouts across web platforms and global websites keeping the user and mobileexperience top-of-mind - in support of planned marketing events, topics, collateral and overall calendar. Develops marketing strategy briefs, project proposals and/or project plans according to requirements established by internal business groups, support director in evaluating requests against sound digital practices and system capabilities. Establishes KPIs for measurement. Develops and manages overall project timelines and associated budgets based on project requests; ensures any risks are evaluated, alleviated and communicated promptly. Executes projects timely, meeting business expectations and coordinating internal or external parties, while also ensuring an optimal user experience. Maintains knowledge of industry standards and best practices to stay ahead of trends and inform business decisions speci?c to digital marketing, ensuring the business' online presence is best-in-class. Consistently monitors overall performance and user experience across all digitalchannels/platforms, delivering and executing recommendations for improvement to Marketing management or business stakeholders. Collaborates with Content and PR/social digital team to ensure a seamless digitalexperience for our customers. Assist marketing leadership with managing website(s) content as part of overall marketing communication plans. Prioritize continuous learning Qualifications Bachelor's Degree in Marketing or related ?eld.  Minimum of 5 years of relevant experience, including robust experience with online marketing and other areas of digital media (paid search, paid social, SEO, retargeting, digital video, email, content, project management)  Media calendar coordination and planning experiencepreferred. Experience with Content Management Systems and Marketing Platforms (including Google & Bing Ads, Facebook, YouTube, Cheetah Mail, DSP/DMP retargeting platforms, Google Analytics or similar analytics platforms)  Developed understanding of business-to-business and business-to-consumer marketing, digital marketing and customer online experience best practices Understands complex technologies, platforms and tools utilized to manage all digital touchpoints Organized with ability to handle multiple projects with limited supervision. Well-developed ability to communicate and collaborate cross-functionally. Superior presentation and analytical skills, plus demonstrated skills to handle a variety of assignments simultaneously  Ability to work under deadline pressure and extra hours if needed on assignments  Superior planning/problem-solving skills; and the intuitive ability to see projects through to fruition Organized, detail driven, and customer focused Dedication to delivering quality work Embodies a can-do attitude and displays an eagerness for quality contribution. Must be a positive change agent Job ID 10408
Salary Range: NA
Minimum Qualification
5 - 7 years

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